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Gulf Coast Pharmacy
May 5, 2022
Independent Pharmacy
A well-known chain shuttered, scattering patients to unfamiliar counters. Many landed wherever was closest, not best. Confusion over transfers, insurance, and wait times bred frustration. Gulf Coast needed to reach these neighbors quickly and prove a smoother, kinder, reliably faster home for care.
We built a “Welcome to Gulf Coast” transfer hub, simplified forms, and launched geo-targeted Facebook and Maps ads to recent chain customers. Messaging promised low waits, concierge transfers, and real humans. UTM-tracked creatives, reviews, and hours accuracy turned searchers into confident arrivals.
Prescription transfers spiked, first visits felt effortless, and many newcomers stayed, citing faster service and friendlier guidance. Review velocity rose, local visibility improved, and refill retention followed. Gulf Coast didn’t just absorb a wave; it shaped it, into steady, community-powered growth.
Map Pack Top-3 visibility for local terms.
Transfer-hub conversion rate.
New patient sign-ups during the campaign period.
Let us be your first step. Get in touch with our team today.